Designed in partnership with Ian Berg
This bold and energetic brand was exactly what the client needed to leverage themselves as a staple of the community. Formerly an old machining building in South Philadelphia, Second District brewing wanted to tie their brand to the history of the space. Sharp, jagged lines, hexagonal marks, and a stark black and white palette helped them achieve just this. The brand has grown to be iconic in the community, and the ‘2D’ mark is stamped proudly on everything from glasses, to hats, the the funky neon sign outside.
